INFLUENCER GIFTING
Send products and spread them on social.
Gifting that builds awareness.
Influencer gifting is a method where companies and brands provide products to influencers for free and ask them to introduce the product on social media at their discretion.
It spreads naturally as trusted firsthand experience to audiences that ads often do not reach.
What gifting can deliver
BENEFITSAwareness growth
Use influencers' follower bases to expand reach to your target audience.
Word of mouth and reviews
Information accumulates on social media, increasing how users discover and search for the product.
Brand image lift
Influencer trust is conveyed as firsthand experience, improving brand affinity.
New customer acquisition
Natural posts spark follower interest and support purchase behavior.
Strengthen the top of the purchase funnel
WHERE IT WORKSGifting is especially strong for awareness. It creates an entry point for broader awareness and connects to later comparison and purchase.
Use Case
CASEGadget brand | Instagram
More than 10 purchases came from posts, and ad CPA improved 30% through reuse.
We gifted products to 10 influencers with large followings and strong content quality. Several purchases came from their posts, and after strong post creatives were reused in ads, CPA improved by about 30% compared with standard creatives.
* This is one example and does not guarantee results.
Process (about two weeks on average)
PROCESSKickoff
Same day possibleYou share an orientation sheet covering product overview, key messages, and prohibited matters.
Outreach list finalized
About 3 business daysWe select influencers that fit the product and target, then finalize the list.
Outreach and acceptance
About 5 business daysWe contact creators and proceed with acceptance and shipping coordination.
Gifting and posting
-Products are delivered and creators post at their discretion. PR disclosure is always required.
Completion report
About 3 business daysWe compile and report the posting status.
Strengths of Our Gifting Service
WHY USAny social platform
We support X, Instagram, TikTok, YouTube, and other platforms.
Any product category
We support beauty, food, apparel, gadgets, and other categories.
Any follower size
Our relationship base allows outreach to mid-tier and mega influencers as well.
Secondary use possible
Strong creative can be negotiated for reuse in ads and other materials.
Pricing
PRICINGPer gifting send
¥3,000tax excluded
Fees are charged per send, regardless of UGC post outcomes.
How to estimate the required volume
Target UGC count / estimated UGC rate (around 15%) = required gifting sends. For example, if you want 5 posts, around 30 sends is a rough guide, depending on product and platform.
* Pricing may change in the future.
Important Notes
NOTES!Posts are not guaranteed
Influencers may receive products and still not post.
!Pre-approval of post content is generally not available
Because posting is discretionary, review usually happens after posting.
!Insight data is generally not provided
Please consult us separately if detailed reporting is required.
!Secondary use depends on each creator
Reuse in ads or other materials requires individual negotiation.
!PR disclosure is mandatory
PR disclosure is added to all posts based on Japanese stealth marketing regulations.
!Detailed control over post content is not possible
Requests can be discussed, but detailed format and schedule control is not possible.
At kickoff, please provide an orientation sheet covering product overview, key messages, and prohibited matters.
We will estimate how many sends you need and how far they can spread.
Tell us about your product and goal. We will propose an optimal gifting design.
Book a free consultation →* No hard sell. You are welcome to use the session just to organize your current situation.